We work with the Young London Print Prize, an annual programme inviting young Londoners, in some of the most deprived boroughs, to express their feelings on the climate crisis through art.
Young London Print Prize
Responding to climate change through art
How do you solve a problem like the climate crisis? Can we leave it to science alone – or does culture change require a more inclusive, creative approach? Young London Print Prize believes that allowing young people to express a personal response to climate change helps them take ownership of an issue that will shape their lives. They asked us to help raise the programme’s profile.
We provided strategic planning and story development to create a narrative with cut-through in the London media.
We fostered an ongoing relationship between the Young London Print Prize and BBC London and secured pro bono advertising with the Evening Standard. This led to offers of additional support, meaning the programme was expanded and included donations of art materials to the schools involved.
The programme has quadrupled in size since it began during the pandemic, with over 2,000 young artists taking part this year and supporters ranging from musician Love Ssega to well-known print artists.
young artists will take part in 2023
young artists had their work featured at the Piccadilly Lights as well as the Woolwich Print Fair last year
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