Turning ambition into action

Sustainability PR that stands up to scrutiny

As climate and social issues accelerate, organisations face a new level of scrutiny. Boards, media and regulators want to see evidence of real progress, not just promises. Our sustainability PR helps you communicate what you are doing credibly and confidently – engaging the people who matter while avoiding greenwashing and oversimplification. We use our deep understanding of social and environmental issues, strong communications skills and cross‑sector connections to generate meaningful value for your organisation, your stakeholders and society.


When organisations need sustainability PR

Organisations typically work with us when they need to:

  • Launch or scale a climate or sustainability strategy and explain why it matters.
  • Translate complex environmental or social issues into clear narratives that resonate with non‑expert audiences.
  • Navigate media, stakeholder or investor scrutiny around sustainability claims.
  • Align global and local communications so that multiple markets and voices tell a consistent story.
  • Build long‑term trust and avoid accusations of greenwashing.
Sustainability PR

Sustainability PR

What sustainability PR involves

Sustainability PR is about much more than press releases. A successful programme typically includes:

  • Developing a strategic narrative rooted in evidence.
  • Communicating with stakeholders, media and partners through integrated campaigns and advocacy.
  • Creating motivating messages and a clear case for change across traditional and digital channels.
  • Building thought‑leadership and content that makes technical work accessible.
  • Measuring reach, engagement and impact so you can demonstrate progress.

We start by listening. By gathering insights from across your organisation we build a central story that speaks to both global ambition and local realities. Our team translates complex issues into clear, engaging communications, drawing on our knowledge and experience. We work alongside your leadership to provide senior counsel, develop integrated communications strategies and deliver multi‑channel programmes that educate, inspire and involve. We are rigorous in our use of evidence and committed to amplifying the voices and experiences of those most affected by social and environmental issues.

Recent programmes have:

  • Helped to protect the Vjosa river and the 1,100 species that depend on it, contributing to its designation as a national park and generating more than 500 pieces of global media coverage.
  • Grown a climate‑tech client’s LinkedIn following by 208% and achieved average engagement rates of 6+%.
  • Built a global‑to‑local sustainability narrative for a major wine brand by gathering stories from its vineyards and weaving them into a unified communications strategy.

Sustainability PR in practice


We are 100% focused on tackling climate change, driving social justice and improving lives. As an employee‑owned, B Corp‑certified agency, we combine communications expertise with a deep understanding of social and environmental issues and a network of cross‑sector connections. Our work is tailored to each organisation, grounded in research and evidence, and designed to elevate those most affected by the issues we address. Clients trust us to provide strategic counsel, to navigate complexity and scrutiny, and to deliver programmes that turn ambition into action.

Talk to us

If you’re ready to communicate your sustainability work credibly and confidently, we’d love to hear from you. Talk to us about a specific challenge or explore whether sustainability PR support would be useful for your organisation.

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